The idea that mobile marketers can know where you are and target messages to you based on this data is now a thing of the present day. We live and breathe through our mobile devices. It goes so far to this point that most students I have talked to cannot even walk out their door each day without their phones in their hands. The cell phone today has become even more of a status symbol for younger teenagers. If you do not have a smart phone, most likely people will make a joke at your expense. The advantage to having our smart phones on us at all times is this ability to access our social media at any point. Social media examples can be anywhere from advertisers sending consumers coupons via a social media outlet such as Facebook or emails from companies are sending about upcoming sales. The advertisers assume that smart phone users always have their phones on them for this exact reason. When we all have down time, admit it, you check Facebook or Twitter or whatever social media outlet you frequent. They also assume you are semi-engaged in your nightly TV shows; therefore most advertisers will use this time to send you items you would want to look at or post sales for the next day so every consumer can see them. This new trend has changed how smartphones affect our social media networking. I believe that the beginning to the demise of social media networking in advertising is on the approach. As people grow more and more into the social media realm, there will be many other options for you to connect online. As of 2003, when Facebook was started, there has been more than 100 internet social networking websites added to the World Wide Web. Smart phones help us engage in this social media network we have created but it is not all beneficial. Think about the addiction to the activity. The state of being enslaved to a habit or practice or to something that is psychologically or physically habit-forming is the definition of and addiction. Do you side with us on the fact that smart phones have changed the way social media networking is today?
Bibliography:
http://techcrunch.com/2013/05/18/the-future-of-mobile-social-could-spell-the-end-for-social-networks/
http://www.theguardian.com/technology/2013/aug/01/when-mobile-and-social-meet
http://www.theguardian.com/technology/2013/aug/01/when-mobile-and-social-meet
www.dictionary.com
http://www.mippu.com/unique-facebook-addiction-bed-concept-furniture-design.html/smart-concept-facebook-addiction-bed-furniture-ideas
http://myphonemd.net/blog/2012/08/23/are-smartphones-as-addictive-as-cigarettes/